What this does
Get Cronk’d runs its full registration and class management inside one Airtable workspace.
Every registration goes straight into the base. The dashboard updates on its own. No manual entry.
Rebecca can see who is at risk of lapsing before they actually disappear.
The marketing layer is built and ready. Activating it is one connection away.
Get Cronk’d is a boutique fitness studio in Kemptville, Ontario. Nine years in business. Owner Rebecca Cronk is a UFE Pro Wellness World Champion with a full roster of group classes, personal training, and specialty programs.
We built a registration and operations system from scratch inside Airtable, confirmation emails, class rosters, client tracking, renewal flags, and a marketing layer, at a fraction of the cost of a dedicated platform subscription. The demo data below is fictional. The system is not.
The stack
The entire system lives inside Airtable. The registration form, the client base, and the dashboard all read from the same data. Nothing needs a second tool to talk to a first one.
Registration
Airtable form
Clients register directly through an Airtable-embedded form on the website. Class selection, contact details, package type. On submit, the record lands in the base and the dashboard updates immediately.
Confirmation
Airtable automation
A native Airtable automation sends a confirmation email the moment a new record is created. No Zapier, no third-party email tool. The form submits, the record is created, and the email goes out. All inside one workspace.
Operations and marketing
Dashboard
Rebecca opens one view and sees the full week’s schedule with expandable rosters, session counts per client, payment status, renewal flags for lapsing members, and pre-built marketing segments ready to connect to an email tool when she wants to activate them.
A note on payments: Payments run through the studio’s existing system, and that part wasn’t broken. If bringing everything into one place becomes the goal, Stripe connects to Airtable and the path is short.
Airtable’s free tier handles this comfortably for a studio of this size. The paid plan, if needed, runs around $20 a month. The gap between that and a dedicated platform subscription is not the tools. It is knowing what to build and how to connect it.
The dashboard is live. Click through to see the full thing — real login screen, class rosters, client profiles, at-risk flags, marketing segments, staff notes, and a simulate registration button.
Walk through the system
Click through each step to see how a single registration flows through the system. What the client experiences, what Rebecca sees in the dashboard, and how the marketing layer works.
Step 0 of 4
The registration form on Get Cronk’d’s website is an Airtable form embedded directly on the page. No separate form tool. No integration to set up and maintain. The client fills it in, submits, and a record is created in the Airtable base immediately.
What you see on the right is the actual registration page layout — the same form that is live on the site, embedded the same way, with the same sidebar cards.
Why this matters
Most studio registration systems live in a separate platform from the management system. A staff member manually copies registrations across. Here the form and the database are the same thing. There is no transfer step and no room for anything to fall through.
Start with this week’s drop-in classes, or check which programs are open, full, currently running, or accepting interest for the next intake.
Use this form to register for a class, join a waitlist, ask about an upcoming program, or get notified when a spot opens.
In production, this is a live Airtable form. Records land directly in the base.
Step 1 of 4
The moment the form submits, an Airtable automation fires a confirmation email. Class details, what to bring, what to expect as a first-timer. It reads like Rebecca wrote it personally.
Rebecca did not write it for Linda specifically. She wrote it once. Airtable sends it every time a new registration comes in, personalised with the client’s name and class details pulled directly from the record.
Why this matters
A new client who just signed up for a 6am class has a small window of doubt between registering and showing up. The confirmation closes it. It tells them their spot is held, what to expect, and that someone is expecting them. That email is the difference between a trial client who comes in and one who quietly does not.
You’re registered — see you Monday at 6am.
Hi Linda,
Your spot in Monday’s Group Training class is confirmed. Here’s what you need to know before you come in.
Arrive 5 minutes early if you can — Rebecca will get you set up and show you around before class starts. Wear clothes you can move in and bring water.
If anything comes up and you can’t make it, please let us know as soon as possible so we can open your spot for someone on the list.
Looking forward to seeing you Monday.
— Rebecca & the Get Cronk’d team
Step 2 of 4
Every class for the week, with expandable rosters showing who is in each class, how many sessions each person has left, and payment status. Linda’s registration is already in the Monday 6am roster, tagged as New.
Click any class row to expand the roster. Click “Simulate new registration” to watch a registration appear live.
Why this matters
Most studio owners cross-reference a registration platform with a spreadsheet or a whiteboard before each class. This is the single source of truth. Click a class, see the roster, see who is on the cancellation list. One screen.
Step 3 of 4
The Clients tab shows every member with their session count, payment status, how long they have been coming, and a flag when they are at risk. At risk means they have been coming less frequently or their package is nearly out and they have not renewed.
Rebecca does not have to notice these things herself. The dashboard surfaces them. Use the filter buttons to sort by status.
Why this matters
The clients most likely to quietly stop coming are the ones nobody notices drifting. A member who used to come three times a week and is now coming once is at risk. By the time they cancel, the relationship is already over. Catching it two weeks earlier means there is still time to reach out.
Step 4 of 4
The Marketing tab has five pre-built segments: renewal nudges, lapsed member re-engagement, at-risk outreach, birthday notes, and free trial follow-ups. Each segment pulls automatically from the client base.
Right now Rebecca reviews these and reaches out when she has time. Connecting them to MailerLite or Brevo makes them fire automatically. The segments are already built. That step is one Zapier connection.
Why this matters
The value of a marketing automation layer is not the technology. It is knowing which clients to talk to, when, and what to say. That thinking is already done here. Turning it on is not a project — it is an afternoon.
That is the full system. One Airtable workspace doing what a platform subscription used to. Want to build something like this for your studio? Let’s talk.