A practical review of your website, brand, and client experience from first impression to follow-up, so you know what is working, what is getting in the way, and what to fix first.
The website gets updated when something breaks. The logo was made years ago by someone who is no longer around. The confirmation email a client gets after booking still has the old phone number on it. The intake form asks for things nobody ever uses. None of these things are disasters on their own, but together they add up to an experience that feels rougher than the business actually is.
The Presence Review looks at everything a client encounters, from the moment they find you to the moment they finish working with you, and gives you a clear picture of where things are doing their job and where they are quietly getting in the way.
Who this is for
We go through your business presence the way a client would, from the first search result to the last email they receive, and note what we find at each step.
First impression
What someone understands in the first few seconds of landing on your site or profile, and whether it gives them a reason to keep going.
Search and discovery
How you appear when someone finds you through Google, social media, or a referral, and whether all of those first impressions tell the same story.
Visual identity
Whether your logo, colours, fonts, and photos feel consistent and current across the places people find you.
Messaging and voice
Whether the words on your site, profiles, and materials sound clear, specific, and like the business, or vague and interchangeable.
Clarity of what you offer
Whether someone new could quickly understand what you do, who it is for, and what to do next.
Trust and proof
How testimonials, examples, credentials, and photos are helping someone decide to reach out, or not.
Calls to action
Whether the next step is obvious and easy to take on every page that needs one, and whether it asks for the right thing at the right moment.
Mobile experience
How the site looks and behaves when someone finds it on their phone, which is often where the decision happens.
Contact and intake forms
Whether the forms someone fills out to reach you are clear, appropriately brief, and ask for things you actually use.
Booking and checkout
Whether the process of hiring you, booking a time, or buying something is as smooth and confidence-building as the rest of the experience.
Confirmation and follow-up emails
What clients receive after they take a step, whether it matches the quality of the business, and whether it sets the right expectations.
Client communications
Whether the emails, reminders, and messages clients receive feel consistent, clear, and human throughout their experience with you.
A written review of your full presence and a prioritised action plan, in plain language, with clear notes on what is working, what is not, and where to start.
The Scorecard is a free, self-guided checkup you can complete in a few minutes. The Presence Review is a deeper look done by us, across your full set of touchpoints, with specific observations, honest notes, and a clear sense of what should happen next.
A quick self-guided starting point
A full look done for you
Tell us where to look
Share your website, social profiles, any materials you use with clients, and anything you are already wondering about. The more context you give us, the more useful the review.
We go through it end to end
We look at your business presence the way a client would, from the first search result through to the emails they receive after booking, and note what we find.
You receive the action plan
A written review with honest observations and a prioritised list of what to address first, in plain language you can act on right away.
Decide what comes next
Use the review to guide targeted fixes, a refresh, or a larger project. We can help with the next step or you can take it from here yourself.
A Presence Review & Action Plan gives you an honest look at the full picture, and a clear place to start.