Privacy Policy
Last updated: August 2026
Who we are
The Yellow Front Door is a marketing studio based in the Annapolis Valley, Nova Scotia, Canada. Our website is theyellowfrontdoor.ca . For privacy questions or requests, contact us at hello@theyellowfrontdoor.ca .
What information we collect
We collect personal information when you choose to provide it to us. Depending on how you use the site, this may include your name, business name, email address, website address, the subject of your inquiry, and anything you include in a message or form.
Our interactive tools may also calculate scores or results based on the answers you provide. The Scorecard does not require you to submit contact information to see your results. If you choose to have results sent by email, your email address and the relevant score information are submitted for that purpose.
The Website Checkup also displays your results on the site. If you request its companion guide, the information requested in that form, along with your Checkup results, is submitted so we can provide the resource and respond if you specifically ask us to follow up.
We do not collect payment-card information through this website. Payments for client work are handled separately through the payment or invoicing arrangements described in the applicable project agreement.
How we use your information
We use information you provide to respond to inquiries, provide resources you request, deliver requested Scorecard or Website Checkup results, discuss potential work, administer client relationships, and operate the studio.
Requesting a guide, completing a form, or asking us a question does not by itself mean that you have agreed to receive ongoing marketing emails. If you separately consent to receive studio updates, resources, or other marketing email, we may send those messages through MailerLite. You can unsubscribe using the link provided in those emails.
We do not sell or rent your personal information to third parties for their own marketing.
Service providers
We use third-party service providers to operate parts of this website and our communications. Information is shared with them only as needed for the services they provide to us.
Formspree receives and processes submissions from forms on this website, including contact forms and certain requests connected to our interactive tools. See Formspree's Privacy Policy .
MailerLite is used for email-list and subscriber communications. If you choose to subscribe to marketing emails, information associated with that subscription is processed through MailerLite. See MailerLite's Privacy Policy .
Google Analytics helps us understand how the website is being used. Analytics information can include page visits, session information, device and browser information, approximate geographic information, and identifiers used to distinguish browsers or sessions. We do not intentionally send your name, email address, or form-message contents to Google Analytics. See Google's Privacy Policy .
Vercel hosts this website. As part of normal hosting and security operations, hosting infrastructure may process technical information such as request logs, IP addresses, browser information, and related service data. See Vercel's Privacy Notice .
Cookies and analytics
Google Analytics uses first-party identifiers, including the _ga cookie, to distinguish browsers and sessions and provide website-usage reporting.
You can block or delete cookies through your browser settings. Google also provides a Google Analytics opt-out browser add-on .
We do not use this website to sell personal information or intentionally run third-party behavioural advertising.
Consent and your privacy choices
Where consent is required, we collect, use, and disclose personal information for the purposes explained when the information is collected or for other purposes permitted by law.
You can contact us to ask what personal information we hold about you, request access to it, ask us to correct information that is inaccurate, withdraw consent where withdrawal is available, or ask us to delete information we no longer need.
In some circumstances, we may need or be permitted to retain information despite a deletion request, including for legal, accounting, security, contractual, or record-keeping purposes.
Safeguards
We take reasonable administrative and technical steps to protect personal information in our custody or control and limit access to information to people and service providers who need it for the purposes described here.
No internet transmission, hosting service, or electronic storage system can be guaranteed to be completely secure.
Data retention
We retain personal information only as long as reasonably needed for the purpose for which it was collected, for an ongoing client relationship, or for legal, accounting, security, or legitimate business-record requirements.
When information is no longer reasonably required, we may delete, anonymize, or otherwise dispose of it.
Canadian privacy law
Our handling of personal information is intended to follow applicable Canadian privacy requirements, including the Personal Information Protection and Electronic Documents Act (PIPEDA) where it applies.
If you have a concern about how we have handled your information, please contact us first at hello@theyellowfrontdoor.ca so we can look into it.
Changes to this policy
We may update this Privacy Policy as our website, services, or legal obligations change. When we make a meaningful update, we will change the revision date shown at the top of this policy.